“In Business” by Roland Millward

Some people are terrified of spiders! I think they are fascinating creatures and there is something we can learn from them when it comes to business.

One of the legends surrounding spiders is found in British history. It is the story of Robert the Bruce (b1274) who secured Scotland’s independence from England. It is said that on one occasion he was looking defeated he watched a spider trying to climb up one of its threads only to keep falling back when it nearly got to the top. Time and time again this spider tried until finally it got there. Robert the Bruce took this as a lesson not to give up and as a result he was successful in his aims.

Of course we can apply this lesson to many aspects of life and in business it is vital that when faced with problems we don’t give up but find ways to deal with the problems.

There are other lessons that we can learn from the spider. The spider works hard to build its web. We too need to work hard to build our business as there is “no easy button” quoting the entrepreneur Joel Comm. A web is made up of many fibers that when woven together becomes a strong net so that the spider can catch its flies. Our businesses need to be built with many elements that come together in an effective way in order to ‘catch’ our customers. It is good to constantly analyze our business model to make sure that we are providing our customers with what they want thus ensuring that the ‘woven web’ will catch them.

Next time you see a spider take a moment to reflect on this marvelous little creature and take a few lessons that you can use in your business.

Have you tried Twitter yet? This website may seem simple as it is designed for short messages similar to text messages from your mobile phone. You only have 140 characters but you can say a lot with that particularly because you can use web links. You can send messages from your mobile phone to Twitter. Visit www.twitter.com.

You are able to become a follower of people you like and others can follow you. Your followers can view the messages that you leave. The messages are called ‘tweets’. There are lots of add on sites developing that you can use to enhance yout Twitter experience. Twitter works on the basis of one question “What are you doing now?”

Now for the business ideas. You can find like minded people say “internet marketers” or people who live in your area and join up with them as a follower and encourage them to follow you. You will then be able to build a business relationship and direct them to your website.

It is all very simple but very effective. Give it a go today!